GEO, AEO and AI search optimisation for crypto and Web3

Become the crypto brand AI recommends.

AIZEN is a GEO, AEO and AI search optimisation agency for crypto and Web3 brands.

We help established brands earn citations and recommendations across ChatGPT, Gemini, Claude, Perplexity and Google AI, then connect that visibility to pipeline, developer adoption and on-chain activity.

Built for infrastructure, protocols, developer tooling and regulated crypto products.

Total Organic & AI Impressions
80M+
Total Revenue Generated
$16M+
/ 01 · Attention that compounds

Campaigns create the spike. We build what remains.

Crypto marketing is built around temporary attention. PR, KOLs, X campaigns, communities and launches can create immediate visibility. When the campaign ends, attention often falls and the brand has to pay to regain it.

GEO, AEO and SEO create the durable layer beneath those campaigns. They help your brand remain discoverable when users, investors and partners compare options across ChatGPT, Gemini, Claude, Perplexity and Google.

We do not replace the spike. We help turn it into visibility that can compound.

/ 02 · What breaks

Crypto brands have an AI visibility problem.

01

AI recommends competitors instead

Your brand may have a stronger product, but competitors possess clearer pages, stronger citations or a more consistent entity footprint.

02

Your product is misunderstood

Models can confuse the project with its protocol, token, foundation or ecosystem. They may also repeat outdated information about features, fees and security.

03

Marketing attention does not compound

PR, KOL and community campaigns can create meaningful attention, but the effect often fades once the campaign ends.

/ 03 · What we build

The Crypto AI Discovery System

We make your brand easier for AI systems to understand, verify, cite and recommend.

01

Commercial Prompt Map

We identify the commercial questions prospects ask while discovering, comparing and verifying products in your category.

QuestionsCompetitorsIntent
02

Entity and Trust Foundation

We establish a consistent explanation of who you are, what you offer and why the market should trust you.

  • Entity relationships
  • Security and regulatory evidence
  • On-chain evidence
  • Structured data
EntitiesEvidenceTrust
03

Decision-Grade Content

We create and improve the pages buyers need when evaluating your category.

  • Category and product pages
  • Comparisons and alternatives
  • Security and architecture
  • Original research

The objective is not to publish more content. It is to become the clearest and most defensible answer.

ContentDocumentationExpertise
04

Citation Authority

AI systems rarely rely on a brand's website alone. We identify the external sources influencing answers in your category, then strengthen your presence across credible publications, partner websites, technical resources and industry databases. Digital PR is used selectively to build corroborating authority, not to manufacture a vanity number of placements.

CitationsDigital PRAuthority
05

Measurement and Iteration

We repeatedly test a controlled set of high-value questions across leading AI platforms.

  • Where your brand appears
  • How visibility compares with competitors
  • Which sources are being cited
  • Whether answers are accurate
  • What changed
  • What likely influenced the change
  • Which commercial signals moved
  • What we will test next
VisibilityAttributionGrowth
/ 04 · Who we help

Built for credible products with something real to recommend.

01

Infrastructure and developer tooling

APIs, RPC providers, node infrastructure, indexing, interoperability, account abstraction and developer platforms.

Measurement

Trials, API activations, active developers, qualified accounts and pipeline.

02

Security and compliance

Smart contract security, audit providers, transaction monitoring, identity and risk intelligence projects.

Measurement

Qualified demos, integrations, influenced pipeline and enterprise opportunities.

03

Custody, payments and institutional products

Digital asset custody, stablecoin infrastructure, on-ramps, treasury products and institutional platforms.

Measurement

Enterprise leads, registrations, integrations, payment volume and funded accounts.

04

Established protocols and ecosystems

Protocols with genuine usage, measurable economics and long-term adoption goals.

Measurement

Wallet connections, deposits, active users, developer activity and retained usage.

AIZEN is not designed for anonymous projects seeking token price promotion, guaranteed holders or a short-term hype campaign.

/ 05 · Start with the audit

Find out where AI discovery is leaking to competitors.

The Crypto AI Visibility Audit shows:

  • How AI systems currently describe your brand
  • The commercially relevant questions where you appear
  • The questions competitors currently own
  • Which sources are shaping those answers
  • Where your information is inconsistent or outdated
  • Which content and authority gaps are most actionable
  • What your first 90 days should prioritise
Talk to a Specialist to Get a Custom Game Plan

We review every brand before accepting an engagement. The audit is designed for established teams with a live product, credible evidence and a measurable growth objective.

/ 06 · Common questions

What crypto teams ask us first.

Start the conversation

Be the crypto brand your buyers see first.

Book a 30-minute strategy call. We will examine where your brand appears across AI search today, which competitors are being recommended and what evidence is shaping those results.

You will leave with a clear initial opportunity, whether we work together or not.

For established crypto and Web3 brands. Delivered globally.